So, I tried running this a while ago on a few networks. I was hoping the humor would get clicks, which, it did and lots of them, but no sales. It’s been quite a few months since I ran this so I’m just posting them up here cause I still think they’re funny. Rip them all you want, or better yet create your own ideas from them. Incase you’re wondering – yes, these were all approved everywhere I tried them....
I’m back with another case study. As you may remember from my previous ppc case study, I was working with just Yahoo for that campaign. With this new ppc campaign I instead went with Bing, Yahoo and Bidvertiser because I had a bit more money to drop on this test and wanted more data across the networks. Note that these numbers are from November 2009 through Jan 2010, and I’m still working on this campaign so I still won’t be telling y’all what I’m actually running with....
As mentioned before I launched and ran my second campaign a little while ago. I’m just now getting around to posting an update about how it went. Which by all standards was much more successful than the last campaign but still not profitable. I won’t be disclosing which niche I was trying because I plan to give it a shot again with what I’ve learned from this attempt. Let’s get down to it....
So, as many of you know we launched our first campaign last week. It was a failure in terms of ROI, however we did get some interesting stats out of it, and some even more interesting keywords. I won’t tell you what niche it was, just incase I decide to start running the campaign again later on, but I will show you the stats that we determined. So, how did it work out?...